UP&UP FESTIVAL
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UP&UP FESTIVAL *
Up&Up Social Media & Outreach Ambassador
At Up & Up, I contributed to the production of music festivals by empowering student communities to rally together and bring unforgettable concert experiences to their campuses. Using an innovative guerrilla ticketing system, I helped drive participation in a 48-hour pre-sale competition, where students competed to win performances by top EDM artist Matroda. Through this experience, I collaborated with my peers to promote and produce memorable events, fostered a sense of community, and developed hands-on skills in event marketing and coordination.
My Role
Helped @upandupslo on instagram to design engaging graphics and produce original short-form content and boosting followers from 600 to over 1,000 in one week. Helped organize outreach events, including an event at a local pizza restaurant and activities during the Week of Welcome for incoming freshmen, and led a marketing campaign that won first place in a nationwide competition, securing EDM artist Matroda for a live performance.
Social Media
&
Events
